From John's perspective...
Wednesday, February 15, 2012
The right mindset will take you far
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When you are starting your coffee business, the mindset you have will determine your path down the line. Be like the Samurai warrior. De...
Saturday, February 11, 2012
Add Excitement to Your Roasting!
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For many roasters out there, roasting is a routine. There are different philosophies when it comes to sourcing, blending, and roasting e...
Wednesday, September 07, 2011
Improving Clarity
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When it comes to coffee and espresso, clarity is important. We've had the same filtration system since we opened, and it's time to i...
Saturday, September 03, 2011
A Continuous Journey
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I started roasting in 2005 on a little one and a half kilo roaster from Korea. The IMEX Digirosto 1500. It came with three main p...
Wednesday, August 31, 2011
Espresso: Too soon is never "too soon"
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Sometimes espresso is too fresh to use. But there are times when I need to pull shots sooner than expected. I usually wait several days afte...
Friday, August 26, 2011
Good Methodology = Good Espresso
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I love testing new espresso. I also love testing whether or not something will work as a Single Origin espresso or as a component for espres...
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Sunday, August 21, 2011
How to name an espresso: a study in serious amusement
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We roast a different espresso every seven to ten days. About twenty-five percent are Single Origin, and the others are blends of three or le...
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